Empowers Performance
NHL Combine prep
INDUSTRY
Fitness
YEAR
2025
Tommy has been training NHL athletes for over a decade. Drawing from his personal experience playing hockey and pairing it with his well versed knowledge of the body and personal training, he has created a training program to help prospective NHL players prep for training camp.
His onlooking audience on social, is primarily hockey players of all ages and parents wanting to grow in endurance and strength for the game. By taking his audience through this specific process he is able to demonstrate his expertise, build trust, and to create interest in his gym for those who are wanting to progress to the next level.
We followed two high school athletes, Logan Hensler and Mason West, who were headed to the NHL training camp a few weeks after. We captured their experience for the viewer to have a first hand view. Additionally, we created 2 social reels for Empowers and their individual uses to help build and expand on their following as growing athletes,
Deliverables:
Full Length Walkthrough Video
(2) Athlete Highlight Social Reels
Full Brand Photo Gallery for Social
CLIENT
Empowers Performance
NHL Combine prep - walkthrough
Athlete highlight - social reels